Type of Risk Communication

The issue of global warming can fit into two different categories of risk communication. The categories are "Care" and "Consensus" communication. "Care communication is communication about risks for which the danger and the way to manage it have already been well determined through scienific research that is accepted by most of the audience"(Lundgren and Mcmakin 5). Since global warming is a fairly new topic there are a few skeptics that have not accepted that global warming is caused from human activites. Many of these skeptics believe that global warming is nothing to worry about and that the Earth is just naturally warming up on its own. I belive that care communication got this important issue out into the public for most people to belive that global warming is really happening. Through scientific research there are many preventative measures that we can take to help reduce the air emissions to help save our environment and the people living in it.

The other category that global warming can fit into is "Consensus" communication. "Consensus communication is risk communication to inform and encourage groups to work together to reach a decision about how the risk will be managed"(Lundgren and Mcmakin 5). The government is also becoming more involved speaking out and educating the public of the raising awareness of global warming and the effects it has on humans. The government is not the only group of people realizing that global warming is becoming an important issue but many of the stakeholders are becoming involved by taking action to this by joining many organizational groups set up around the world. For an example, the Sierra Club has over 1.3 million members working together to protect the environment and the people in the communities. By joining an organization it will help to take action to fight against global warming.